With over ten years experience working in fast-paced agencies, I have been able to work on some of the worlds biggest brands such as Coca-Cola, P&G, Citi bank and Absolut Vodka amongst others. My skills as a conceptual thinker and knowledge of all things cool and current are highly valued, and hold the role of agency 'Cool Hunter'.
Born in Sydney, Australia to a mother from New Zealand and a Canadian father, I think its fair to say a passion for travel and adventure is in my blood. Along the way I fell in love with New York City, and six years, three return visits and five seasons of Mad Men later, I decided to make the big move. Settling in Brooklyn, NY, I am now a Green Card holding permanent resident.
As somewhat of a ‘rock chick’ and an avid motorcyclist I enjoy helping brands go beyond the "think pink" female marketing stereotype to really understand women and how to communicate effectively with them.
I don’t fit in a one-size-fits-all pink box and I don’t think other women do either.